About Agency11 Investments


Agency11 Investments is a leading real estate investment company focused on advising on hotel and superior urban retail and mixed-use assets in dynamic markets including Barcelona and other European gateway cities. Targeting income-producing and value-add opportunities in interesting, evolving neighborhoods, the firm employs a focused and disciplined approach to its investments.

Agency11 Investments has grown its consulting portfolio organically, advising one asset at a time since the firm’s inception in 2016 to over 2.5 billion of current assets under management. The company’s strategy, combined with its creative, entrepreneurial approach and exceptional capital markets expertise has resulted in successful operations.


  • Agency11 Investments’s consulting team identifies well-located and exceptional assets with opportunities to improve leasing, market positioning, physical layout and capital structuring
  • Utilizing its broad network of relationships and resources in the commercial real estate, finance and retail industries, the consulting team pursues opportunities unique to its investment expertise. Over 80% of the firm’s consulting have been off-market transactions, sourced through the firm’s proprietary network of relationships
  • To date, Agency11 Investments has been consulting in approximately 780 million of equity across 6 assets through institutional and private investors, endowments, pension funds, investment managers and family offices.
  • The asset management team’s exceptional ability to devise and execute value-enhancing strategies contributes significantly to the firm’s aptitude for successful investments
  • By focusing efforts to create value through revenue generation, adaptive reuse, asset repositioning, redevelopment, and operating expense and capital markets efficiencies, Agency11 Investments builds equity value while growing cash flow




Jan de Groot, CEO of AGENCY11 Investments

Based in Barcelona since 2016, Jan with his extensive network and entrepreneurial mindset leads Agency11 Investments in all aspects of its business. Jan, with 18 years experience in investment banking at ING, developed his management experience in Europe. His portfolio includes luxury brands. He has also managed retail operations as well as clustered hotel operations with considerable commercial success.